Delivering Joy
Help us Deliver Joy this Christmas by giving a gift to someone in your local community
Getting involved is as easy as 1,2,3...
Plus! This year, you can also give a gift through our charity partner, Age UK.
As little as £5 could help fund a life changing friendship call to a lonely older person.
Not at all. As long as the content of the gift bag matches the info on the tag, and will bring joy to the person described on the tag, you can fill it with anything, from anywhere... well, within reason. The only thing we can't accept (for health and safety reasons) is anything perishable like food and drink.
Feel free to get creative! The only thing we can't accept (for health and safety reasons) is anything perishable like food and drink.
Every single bag is checked by our in-store colleagues, against a set of guidelines. We've compiled these guidelines with the help and guidance of the schools and charities we're working with.
No, this isn’t a money-making venture. This is a joy-delivering venture! We just want to support our communities and brighten the days of some of the most vulnerable members of society. We’ll also be donating gifts to be delivered alongside yours.
If you don’t find the answer you’re looking for on this page, post a message on your local Community Group or ask a colleague in-store. Either way they’ll be happy to help!
We’re keeping a detailed log at each store to track tags taken and gifts returned. As each tag represents a real person, we’re encouraging people to only take a tag if they are certain they can return a gift. If there are instances where gift have not been returned to stores, we will of course replace them to make sure everyone receives a little bit of joy this Christmas.
Unfortunately not. We need gifts to be brought back by the date stated on the tag so we have time to deliver each one to our local schools, care homes and refuges. It's really important that we meet that deadline to help Deliver Joy!
Each of our stores has committed to supporting specific local schools, care homes and refuge partners, however, where stores are able to support additional organisations, they are doing so. It’s always worth asking, so please contact the management team at your local store to see if they’re able to help.
Yes of course! If you are able to give more than one bag, we and the recipients will be so thankful. All we ask is that you only take bag that you’ll definitely be able to fill, as we don’t want to disappoint anyone.
We don't have children's names or locations on the tags. We only feature their age, and the type of toys or games they would like to receive. This should give enough of a hint to gift-buyers, without sharing anything extra. The information on the tags is kept to a minimum to protect identities and ensure we’re GDPR compliant (these are strict data protection rules). We take safeguarding very seriously. If you do happen to see a tag with more information than is necessary, please let us know so we can fix it immediately.
We're replenishing tags as quickly as we can. For more infomation, please head to your local Community Facebook group for the latest updates, or speak to a colleague if you happen to be going to a store. Alternatively, you can also donate a gift online to our charity partner Age UK.